The ‘X Media Art Museum’ (XMAM), a first in its field in Turkey, has opened its doors. The founders of the museum, Mert Fırat, Muzaffer Yıldırım, Ferdi Alici, Esra Özkan and the CEO of Paribu Yasin Oral, spoke about the X Media Art Museum, which was established in cooperation with DasDas, known for its pioneering projects in the field of culture and arts, and with the support of Paribu.
The X Media Art Museum, which brings together technology, science and art and is a first in Turkey, was presented to the press. At the introductory meeting of the museum, which was opened in cooperation with DasDas, known for its pioneering projects in the field of culture and art; the founders of the X Media Art Museum, Mert Fırat, Muzaffer Yıldırım, Ferdi Alıc; Esra Özkan, the director of the museum, and Yasin Oral, CEO of Paribu, the support of the museum.
During the press conference, Mert Fırat gave information about the museum saying that the audience is part of the X Media Art Museum. Fırat said, “Now we see that the world has changed and is moving towards another place. The works belong to several people, not just one person. And fortunately, we live in a time that is moving towards this idea. At XMAM, the audience becomes part of the museum. He is involved both physically and emotionally. XMAM’s first exhibition brings together the data, which has more than 500 years of cultural and artistic heritage, with the public. We will continue to research and further develop this art. noted.
Stating that a permanent digital art museum has been opened for the first time in Turkey, Muzaffer Yıldırım said, “XMAM is a first in its field. Art meets museum visitors with a different experience. Museum exhibits will change every 3 months. The Leonardo Da Vinci Experience, our first exhibition, is an important exhibition for Turkey. He describes Leonardo da Vinci not only as a painter, but also with a scientific study of his works. The combination of the piece with the music of Ludovico Einaudi and Mercan Dede, the composer of the Oscar-winning film Nomadland, also makes this exhibition an unforgettable experience. he said.
Ouchhh Studio co-founder, Ferdi Alici, gave information on artistic practices applied using artificial intelligence and on the museum’s first exhibition. Buyer said, “As Ouchhh, we aim to make unique connections between the physical and digital worlds while redefining the future of art using digital data as paint and algorithms as brushes. The exhibition ‘Leonardo Da Vinci: Artificial Intelligence The Wisdom of Light / Humanity and Metaverse from CERN to NASA’ was created from the data of art history. Starting with Leonardo da Vinci’s drawings and continuing with his 3D modeling, the exhibition uses the artist’s inventions, machine drawings and sketches as a database. noted.
Paribu CEO Yasin Oral said he was proud to be the sponsor of this important project, which is a first in Turkey. Oral also made the following statements about Paribu’s culture and arts ownership: “As a technology company, we take responsibility for the world of tomorrow and keep it high on our agenda for the benefit of society. With this understanding, we have embraced the field of culture and arts since the day of our establishment, and we operate as an innovative institution which is the representative of the transformation of art. We are proud to be part of works that bring art and technology into everyone’s life. We believe that the XMAM Digital Art Museum will provide new exhibition experiences for the public with the evolution of new forms of expression and display of digital art productions.
Esra Özkan, the director of the museum, said that XMAM has a structure that lives as a cultural institution, offers training and workshops, is open to different artists, supports young artists and hosts technological and scientific research.
The museum’s first exhibition on the world of Leonardo da Vinci
The new media and digital art museum X Media Art Museum (XMAM) will meet art lovers on January 30 with its first exhibition sponsored by Paribu. “Leonardo Da Vinci: Wisdom of AI Light Exhibition / Leonardo Da Vinci: The Wisdom of Artificial Intelligence” from the famous studio Ouchhh, owner of many international awards. The CERN Humanity and Metaverse exhibition at NASA was created using data from the history of art. Starting with Leonardo da Vinci’s drawings and continuing with 3D modeling, the exhibition uses the artist’s inventions, machine drawings and sketches as a database. The results obtained by teaching art history data and knowledge of Leonardo da Vinci to artificial intelligence are reflected in an abstract aesthetic language throughout space in the form of particles with 15 billion brush strokes. At the same time, data and outputs of famous masterpieces of art history by Michelangelo, Raphael and Botticelli are also included in the first entry of the exhibition. The music for the first part of the exhibition belongs to Ludovico Einaudi and Mercan Dede, the composer of the famous Oscar-winning film Nomadland.
Discover space for everyone aged 7 to 77
XMAM, which is the first in its field in Turkey; With its inclusive, interactive and interdisciplinary artistic productions, it will present experiences that integrate its audience with its art, while hosting training, workshops and production activities. The museum, which will also organize educational programs for children, will produce works that integrate art and technology into people’s lives. Esra Özkan is the director of the digital art museum, of which Mert Fırat, Muzaffer Yıldırım, Ferdi Buyer and Eylul Duranagac Ali are the founders. At the same time, the founders of DasDas, Didem Balçın, Harun Tekin and Koray Candemir, support the museum.